Heuristics, Nudge Theory and the Internet of Things

If the ultimate goal of media literacy is to make wise choices possible, we must ask ourselves, “How do people make decisions?” and “What role can media literacy education play in this decision-making process?” Nudge theory suggests that heuristics can be approached deliberately to encourage/enable helpful thinking and decisions, and that this is more effective in shifting individual and group behavior than by traditional threats, laws, policies, enforcement, etc.